Simplifying Banking, Anywhere Anytime

  • CLIENT

    Agrani Doer Banking

  • SERVICES

    Pencil Art

  • DURATION

    1 Day

  • Social Media

    facebook.com/agrani.doer

Our
Challenge

In today’s fast-paced world, families often face the challenge of managing their financial needs while on the go. Whether traveling for leisure or work, accessing secure and convenient banking services becomes essential. Agrani Doer Banking aimed to provide a seamless solution for fund transfers anytime, anywhere, ensuring customers could manage their finances effortlessly, even while on vacation.

  • Accessibility: Enabling secure fund transfers in any location.
  • User Education: Demonstrating how easy it is to use the Smart Banking app.
  • Engagement: Highlighting the app’s convenience for families and travelers.

To overcome these challenges, we took a systematic approach:

Solution & Result

1. Visual Storytelling: We created a vibrant, family-focused campaign depicting travelers enjoying their vacation without financial worries. The family’s use of Agrani Doer Banking's mobile app for fund transfers served as a relatable and aspirational scenario.

2. Promoting Convenience: The campaign emphasized the app’s ease of use, allowing customers to transfer funds in seconds, no matter where they are.

3. Highlighting Features: The ad showcased the Smart Banking app interface, reinforcing its intuitive design and user-friendliness.

Result:
  • Increased Awareness:Customers gained a better understanding of how Agrani Doer Banking makes financial management stress-free during travel.
  • Enhanced App Usage: A significant rise in Smart Banking app downloads and fund transfer transactions was recorded post-campaign.
  • Customer Trust: The campaign strengthened the bank’s image as a reliable partner for modern financial solutions.

  • This campaign exemplifies how a customer-centric approach, combined with innovative visuals, can drive digital service adoption and enhance customer satisfaction.

    DOER digital marketing team dSpace is top leading digital
    marketing Agency in Bangladesh

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